Tacolist Classifieds, the ‘Latin version of Craigslist’ for United States and Mexico was honored to participate in San Francisco’s Carnaval as the first ever official Carnaval Tacolist.com Photo Zone, one of Carnavals’s largest zones.
Carnaval San Francisco takes place in the Mission District and is the largest multi–cultural celebration on the West Coast. Now in its 38th year, this beloved Memorial Day Weekend event celebrates the vibrantly diverse Latin American and Caribbean roots of the Mission District and greater San Francisco Bay Area. It showcases music, art, dance, and culture of the Latin community, and helps the community come together and unite as one.
Tacolist founder Rafael Barragan felt strongly about stepping up & lending full support to such a great event. “It was very important for Tacolist.com Classifieds to be involved with Carnaval SF. We see ourselves as more than a flat on-line classified site so we are very active in the community. Uniting and empowering the Latino community has always been the cornerstone of Tacolist. Whether it’s through events, our free on-line classifieds or our new banner adverting system our goal is to bring strength, recognition & success to the Latino people.” Tacolist.com worked closely with the producers of Carnaval SF to bring this inaugural 50 foot Photo Zone to light. Besides social media, Tacolist.com promoted the Photo Zone and Tacolist itself by having founder Rafael Barragan featured on KTVU FOX 2 ‘Bay Area People,’ which was very helpful for spreading the word. (Watch video here: https://www.youtube.com/watch?v=0LViI5PxIT8 )
Many people do not realize how much work goes in to being part of such a huge event. The goal is to draw people in and make sure they enjoy themselves while of course marketing Tacolist. In order to make Tacolist.com very memorable for Carnaval visitors, they went big. Two giant customized inflatable arches emblazoned with the iconic Tacolist.com logo graced the entrance to the Photo Zone. For the actual photo zone, Tacolist had ‘step and repeat’ backdrops featuring both their logo and the Carnaval San Francisco logo. There was a ‘red carpet’ for the visitors to stand on for their photos with velvet ropes in front. Beautiful plants on each side of the carpet, added to the décor and gave the full ‘red carpet’ effect. Visitors also had the opportunity to put on fun costumes in a costume tent before stepping onto the red carpet, including Carnaval headpieces, feather boas, wigs, silly hats, and funky sunglasses, just to name a few. In addition, Tacolist.com Classifieds also had the ‘King of Carnaval’ and Carnaval dancers make guest appearances and pose with visitors. Adding to the experience, after the visitors took their ‘red carpet’ pictures, they were able to pose at a custom painted cutout featuring the founders of Tacolist.com with a “Wanted” theme. The entire photo zone was extremely fun for all and very successful with more than 5,000 visitors coming through the zone.
Tacolist was honored to be a part of Carnaval San Francisco. Not only was it an excellent branding opportunity for Tacolist.com, but it also brought something new and exciting to Carnaval. Tacolist.com Classifieds is proud that their Photo Zone is now a new tradition of Carnaval SF and they cannot wait for next year!
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